Back to blog
ProductSaaSProduct Engineering
La Minute Builder #7 — The 6 most favorable markets to launch a successful product
5 min read
Most founders look for an idea. The best ones look for a market.
In this edition of La Minute Builder, here are six sectors that seem most promising for the next 10 to 20 years.
Many products fail not because they're poorly built, but because they're built in a market that's too small, saturated, or lacking real growth.
Health & longevity
- Sports coaching
- Mental health
- Personalized nutrition
Education & training
- Language learning
- AI training
- Personalized coaching
This is one of the bets that led me to create Minahren.
AI & productivity
- AI agents
- Professional assistants
- Document automation
Silver economy
- Ageing in place
- Remote monitoring
- Services for caregivers
Energy transition & climate
- Carbon tracking
- Energy optimization
- ESG reporting
Culture, heritage & transmission
- Digital heritage
- Genealogy
- Immersive experiences
My philosophy: before building a SaaS, I always ask myself one question:
« Will this market be more important in 10 years than it is today? »
Because an average product in a growing market often has a better chance of succeeding than an excellent product in a stagnant market.
Trends I've observed in particular in analyses from Gartner, the WHO and the OECD.